Experience.
Manager, ebusiness – Umbra Ltd.
eCommerce Management: Development of business to consumer ecommerce involving bi-weekly campaigns, user experience testing, search engine optimization, and working with all levels of website management team. Managing website sales of revenues 1MM + and tweleve month marketing budget.
Online Marketing: Responsible for improving channels of communication with customers through: social media development, Facebook fan page, building relationships with external blogging communities, and email marketing campaigns.
Web Team Manager: Effectively managing multi-skilled website team that includes front-end Web Developers, Senior Graphic Designers, and online Marketing Coordinators. Also coordinating projects with CEO, VP of Design, Director of Design, Photographer, and other levels of product/packaging design.