Blog Archives: User Experience

How fast is your website?

How fast is your website?

How quickly does your website load? Are you running a website that has a lot of images or a lot of javascript? If you notice your website taking longer than 5 seconds to load,  you might want to consider looking into alternative solutions to improve site speed. You may not think it’s an import feature of your website, but if [...]

Great looking landing pages

Great looking landing pages

Posted by on October 10, 2011 in User Experience, Web Design | Comments Off

When looking through a bunch of old blog posts on Webdesignledger.com I stumbled upon a great read about how different industries are learning how to better optimize their landing pages for conversions. If you have a few minutes and want to see how you can incorporate a few minor tweaks to improve your conversion rate, then I recommend visiting this [...]

20 Social media icons vs. 5 Social Icons

20 Social media icons vs. 5 Social Icons

Posted by on August 10, 2009 in Social Media, User Experience | Comments Off

Have you recently started using social media to promote you website content? Find that none of the quick social applications like sharethis are working as effectively as hoped? The thought was to show as many icons as possible. Like many beginners that are very new to the concept of SEO/Social Media you may have added all the social icons you [...]

Top 5 places people don’t look in Google Analytics

Top 5 places people don’t look in Google Analytics

Posted by on July 15, 2009 in Analytics, User Experience, Web Design | Comments Off

Do you currently use the Free Tool Google offers called “Google Analytics“? If you are and wonder if there is information you might be missing out on because you don’t have enough experience using it your probably correct. There are many key areas to look at on a daily basis using the free tool like how many site visitors, top [...]

5 great examples of 30-Day trials

5 great examples of 30-Day trials

Posted by on April 16, 2009 in User Experience | Comments Off

Some software websites are a little hesitant when it comes to offering their products for “Free”. The most popular solution for this concern is offer it for a“30 day trial”. The key benefits to this are; obtaining that lead, ability to test and submit accurate feedback, and if your product is as good as you say it is there will [...]

Great example of an Error page

Great example of an Error page

Having an error page can be a great marketing tool when your site decides to crash. Many website fail to forget about this small but large page on a website. Having this page can make the decision making process even easier for the website visitor. If they only have 1 or 2 options from this error page they can be [...]

How to COMBAT Spam

How to COMBAT Spam

As website owners we are fully aware of the amount of spam/bots come through a website in a day/week/month/year. How do you currently deal with is? Sort through all the spam form submissions, face comments, and blog posts? Or do you restrict the functionality of your site? If you decide that maintain comments on a blog is to timely due [...]

Is your Shopping Cart Performing as much as you hoped?

Is your Shopping Cart Performing as much as you hoped?

Posted by on April 06, 2009 in User Experience | Comments Off

A major topic that most Ecom sites face is “how well does our shopping cart convert?”. Many Ecom solutions are not offering the functionality that most online shoppers are looking for and decide to shop else where. A few things you can do is check your Google Analytics information for a better idea of where during the checkout process you [...]

Call-to-action: volume 2

Call-to-action: volume 2

Thought it was time to revisit our “call-to-action” (CTA) suggestions, tips, and standards. The topic of this blog will be “how not to design or execute a CTA”. As I have seen many times while browsing various websites there seems to be a constant miss understanding of what a “call-to-action” is. CTA’s are used to convert a visitor or cold [...]

Learn how to test what “Call-to-Actions” work

Learn how to test what “Call-to-Actions” work

Posted by on November 06, 2008 in User Experience | Comments Off

Are you testing your online marketing strategies every 30 days? If not, why? Let’s think for a second and come up with a few good ideas of how to test a website “call-to-action”. We could put a fancy button on our site located in the left nav bar offering some great value to your visitors. After 30 days we see [...]